CLEAN
• Produce and herbs are grown in soiless, clean, pure, conditions, in environmentally controlled greenhouses. Irrigation water is filtered and sterilized. Our produce is dark green, fresh, and good tasting. 

HEALTHY
We guarantee in our products: a full range of mineral nutrients, 52 all together with trace minerals, Omega 3 nutrients, antioxidants, flavonoids, vitamins, and enzymes.  Complete mineral plant foods slow aging, are vital for cardiovascular health, and build strong immune systems.  Strong immune systems are known to prevent cancers and infectious diseases (2).
Fresh pure food, combined with regular exercise is required every day for good health and a maximum lifespan (1).

PURE
 • Produce is grown free of synthetic insecticides, herbicides, algaecides, fungicides. We use no manure fertilizers that can contain harmful bacteria (E. coli, Salmonella), hormones, and pesticides. Our main, and associated products are labeled 'pure' and sealed in bags for security - know your source.

PROFITABLE
• Outstanding returns on investment.

COMPETITIVE
• Our products are better than field produce in price and quality because we grow about 12 -18 crops per year under controlled conditions, compared to 1 or 2 field crops per year grown in uncontrolled conditions.
• Our salad vegetables are the best in the business when it comes to color, crunch, and flavor. 
 - We grow affordable produce

YEAR AROUND
• Because crops are grown and processed year around, jobs are year round. Winter production is equal to or better than summer production. Our fresh market produce is always in season. Supply self reliance is possible with year round production.

MARKETS
• Our market is everyone who wants a long, healthy, disease free lifestyle. Our pure salad vegetables are part of a lifestyle that will make this happen. Every living person is our market.
• Locations of greenhouses will be next to city markets; climate and land are not concerns. Imports are replaced. Sales are as direct as possible for a rapid and secure cash flow. Transport costs are minimized.

ENERGY
• Renewable biomass fuels are burned on site to heat water, which provides greenhouse heating, and powers a turbine that generates electricity for cooling, desalinating water, running the greenhouse and charging batteries that will power motors and trucks. We are free of the dependency on oil and natural gas and are “off the grid’.
• We can operate equally well in cold and hot climates.

SUSTAINABLE
• Pollution and land degradation is zero. A facility can operate indefinitely with no harm to the environment because we do not rely on depletable resources such as topsoil, or non renewable energy from fossil fuels.
• Lower amounts of fresh water are used for irrigation: ex. we use1/10 of the water used in arid field agriculture.
• We can purify water to a drinkable irrigation base from sources such as: lakes, rivers, oceans, lagoons, 'grey' effluent, and ground.

(1) USDA
(2) World Cancer Research Fund 1997, 2007, American Institute for Cancer Research, American Cancer Journal: Cancer Causes and Control; American Institute for Cancer Research; see www.saladacres.net